Carved in Blue
ISSUE 09/2025

Denim Special Edition

Visit Carved in Blue, a blog produced and curated by the denim team at Lenzing.

TENCEL™ Denim designer Loren Cronk and L’Agence CEO Jonny Saven © Loren Cronk and Jonny Saven

LA’s Upcoming Denim Institute and Museum Will Weave Together History and Education

Los Angeles has been the setting for some iconic denim moments, and soon it will be the home of a denim-focused museum and educational hub …

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TENCEL™ Intertextile Shanghai © Lenzing AG

43 Partners, 5 Fiber Solutions, 1 Vision: Lenzing Pavilion drives collaborative Innovation at Intertextile Shanghai

Lenzing Group and 43 value chain partners joined forces to exemplify how strategic partnerships help propel innovative solutions that elevate the entire textile ecosystem …

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TENCEL™ 1 Maker – 5 Questions, 5 Answers © Lenzing AG, Starabas

Meet the Makers: Adriano Goldschmied and Betina Grosser Share How They Fell in Love with Denim

Our new series, Meet the Makers, shines a light on the designers, artisans and innovators shaping the future of denim …

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TENCEL™ Pakistan © Starabas, Naveena Denim Lahore

How NDL is Weathering Devastating Flooding in Pakistan

Pakistan’s Punjab region is experiencing one of its worst flooding disasters in its history …

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TENCEL™ Ruedi Karrer © Ruedi Karrer

Ruedi Karrer on His Decades-Long love of Raw Denim

Ruedi Karrer is clear about his position on denim: It should be raw …

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