Carved in Blue
ISSUE 05/2025

Denim Special Edition

Visit Carved in Blue, a blog produced and curated by the denim team at Lenzing.

TENCEL™ Cone Denim © Cone Denim

Cone Put Denim Durability to the Test with Farmer-Centric Collaboration

A newly launched collaboration between Cone Denim and AMK Atelier is creating fashion fit for workwear—with a feminine twist …

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TENCEL™ Blue Cast © Andrew Olah, Tuncay Kilickan

Blue Cast: Andrew Olah on Building a More Sustainable Denim Business

After passing the CEO torch at Kingpins to Vivian Wang earlier this year, Andrew Olah has entered a new era of his career …

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TENCEL™ JungleDenim © JungleDenim, Veronica Fourcade

How JungleDenim is Engaging the Industry Through Courses, Consulting and Community

Latin America occupies a unique place in denim culture. As JungleDenim creative director Veronica Fourcade puts it, her home country of Argentina stands out in the region as a “powerhouse of creativity” …

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TENCEL™ Water-Saving Solutions © Startabas

Industry Experts Weigh in on Winning Water-Saving Solutions

Following wakeup calls about the waste and scarcity that stem from water-intensive processes, denim makers are developing methods that reduce their water impact …

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TENCEL™ Denim Première Vision © Lenzing AG, Tuncay Kilickan

Denim Première Vision Put ‘Collective Creativity’ on Display

Sourcing diversification has become a top priority for the industry, and at Denim Première Vision in Milan on May 21 and 22, attendees had the chance to meet suppliers from all over the global map …

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