Denim Special Edition
Visit Carved in Blue, a blog produced and curated by the denim team at Lenzing.
© Tricia Carey
DENIM MAKERS HIGHLIGHT COLOR AT PREMIERE VISION PARIS
Denim has been in high demand for more than a few seasons, but for what’s coming up, brands may be looking to add a little more color to their lines. A walk through the denim area of Premiere Vision Paris is evidence of that fact.
© DL1961
ALL IN THE FAMILY WITH DL1961
When it comes to a love for denim, it was ‘like mother, like daughter’ for the leading ladies of DL1961 Premium Denim Inc. For Sarah Ahmed, the creative director for DL1961, joining her family’s business – where her mother, Maliha Ahmed, is the CEO – after finishing her degree at Parsons in 2011 was a point of pride, especially in carrying on the tradition of quality and craftsmanship the brand has come to be known for.
© NYDJ
20 MINUTES WITH NYDJ CEO LISA COLLIER
NYDJ is pulling out all the stops to give women the perfect fitting pair of jeans. The spring season saw NYDJ rolling out its “Fit is Everything” campaign to capture real women and jeans that work, and highlight how critical that is to feeling good about yourself and what you’re wearing.
© Richard Cordero
CARVED IN BLUE LAUNCHES ONLINE DENIM SHOP
For over a year now, Carved in Blue has chronicled the people, processes and professions of the denim world. In the process of telling those stories, it’s been impossible to miss the best in denim. Now, Carved in Blue is bringing that to you – actual denim garments from the leading brands using TENCEL® branded lyocell fibers to beautifully and sustainably construct them – with the launch of an online retail shop.
© Tricia Carey
SAITEX: BENEVOLENCE IN BUSINESS
Saitex CEO Sanjeev Bahl wholeheartedly believes that garment manufacturers and apparel brands can do well and do good for people and the earth.