Denim Special Edition
Visit Carved in Blue, a blog produced and curated by the denim team at Lenzing.
© Ali J. Meah
Tackle the Terminology with Carved in Blue’s Sustainability Glossary
As companies’ sustainability commitments have become more complex, so too has the vocabulary surrounding environmental responsibility. With the industry’s manifold indexes and benchmarks, plus numerous technological advances and organizations to keep track of, it can be a challenge to stay up to speed. Carved in Blue wants to help you keep up with the lingo, including the players and processes that are driving sustainable change, with a newly launched glossary. From A to zero-carbon, the index features more than 100 terms, covering concepts ranging from raw material sourcing to the end-of-life stages of textiles.
© Sadia Rafique
Temperature Taking: Responsibility and Recovery
The coronavirus has impacted all corners of the globe, with rising death tolls, lockdowns and climbing unemployment. But there is hope that the pandemic will move the fashion industry—from consumers and up the supply chain—in a more mindful direction. During this challenging time, we’ve seen women leaders in both business and government rising to the occasion with particularly effective strategies for handling the crisis.
© Sadia Rafique
Hardwear Highlight: Apron
With tradeshows on hold, Carved in Blue is putting its capsule collection out one digital post at a time. This week, we’re highlighting the Carved in Blue® Apron. Long white ruffled aprons were common in 1920s. The bib apron as we know it today took roots in the 1930s and 1940s, but it is the half apron of the 1950s that has started a vintage and retro apron.
© Ali J. Meah
What are science-based targets? Why science-based targets?
Since Lenzing established its Sustainability department some years ago, the demands on the team have grown exponentially. Customers, stakeholders and NGOs all request information and action on a multitude of environmental subjects important to them – water, energy, chemicals, greenhouse gases, forestry, biodegradability, microfiber pollution – and the list goes on. This illustration shows the breadth of certifications and initiatives that the team has to deal with from day-to-day.
© Sadia Rafique
Redefining Denim’s Value Post-Pandemic
The pandemic has given consumers a chance to pause, reset and reconsider their shopping habits. As the retail world looks to return to normal, suppliers and brands are going to be courting a shopper who is even more mindful of environmental and social responsibility. Carved in Blue gathered executives from European denim mills Candiani, Tejidos Royo and Isko, as well as a branding expert from Braind for a digital discussion on where denim is headed courtesy of COVID-19. One of the top trends expected to emerge from the pandemic is consumers buying fewer but better clothes. “People are going to have less money in their pocket, and they’re going to spend less,” said Tejidos Royo’s Jose Royo. “But I don’t believe they’re going to spend less money. They’re going to spend less in quantity, so we have to do something better in quality, something that will last longer.”