As the denim industry embraces innovation, it needs to keep its sights on product appeal at the same time, according to Jeanerica co-founder and creative director Jonas Clason …
The number one factor in creating a more circular fashion system is collaboration. It is a multi-step process to collect waste, sort it and feed it into production, and individual companies do not have the infrastructure or expertise to do it all …
You cannot tell the story of denim without mentioning one brand: Levi’s …
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Training the next generation of denim designers needs to start in schools. Partnerships between the industry and colleges open the door for more immersive, real-world educational experiences …